I am currently making contact with other local businesses; naturally I am looking for paid work but also trying to build a network where people can turn to each other for help and advice.
To that end I am sending out a letter & flyer to introduce myself. There’s no selling as such within this letter which may look odd and not be ‘good business practice’ but I dislike pushing myself to strangers without building even a tenuous relationship first.
Do you think this is a good idea? What do you do to create relationships?